Placement ➦ advertising on the ❰❰ television channel 📺󾠜 Belarus 5 ❱❱: Consultation ◾ Media Planning ◾ advertising strategy. [Price of placement per 1 min] • [cost calculator].
Advertising on the Belarus channel 5
Belarus 5 – a television channel that contributes to the formation of a healthy lifestyle of Belarusian society with the help of modern media resources. It is a healthy lifestyle that is one of the priority areas of the internal policy of our state.
The mission of the television channel is the formation of national identity by promoting a healthy lifestyle, as well as the achievements of domestic sports in general and its individual representatives in particular. The most interesting sporting events can always be seen on the Belarus 5 television channel. The Directorate of the sports television channel Belarus 5 is working so that the competitions from the world rent appear on Belarusian television screens.
At the same time, the Belarus 5 channel does not forget about its main mission – the popularization of domestic sports. Therefore, on the air of the channel, a significant amount of broadcasting will be given to the competitions of Belarusian championships in various sports.
Data on the coverage of television channels for February 2022:
The cost is 1 minute – from 36.00 Bel. Rub.
Time | Program | Cost 1 min. Bel. Rub. VAT included |
MONDAY FRIDAY | ||
5:00-8:00 | Sports/thematic program | 36,00 |
8:00-12:00 | Sports/thematic program | 36,00 |
12:00-16:00 | Sports/thematic program | 40,00 |
16:00-18:00 | Sports/thematic program | 60,00 |
18:00-23:00 | Sports/thematic program | 190,00 |
23:00-01:00 | Sports/thematic program | 70,00 |
01:00-05:00 | Sports/thematic program | 36,00 |
SATURDAY SUNDAY | ||
5:00-8:00 | Sports/thematic program | 36,00 |
8:00-12:00 | Sports/thematic program | 50,00 |
12:00-16:00 | Sports/thematic program | 90,00 |
16:00-18:00 | Sports/thematic program | 150,00 |
18:00-23:00 | Sports/thematic program | 200,00 |
23:00-01:00 | Sports/thematic program | 75,00 |
01:00-05:00 | Sports/thematic program | 36,00 |
Separate tariffs are provided for the following programs:
The tariffs apply seasonal coefficients, as well as a discount system.
- Belarusian manufacturers are given a discount – 60%!
- When announcing cultural events – a 80%discount!
Internet channel Belarus-5. Internet
We also want to talk about a new possibility of advertising on the channel Belarus-5 Internet.
Belarus-5 Internet – This is a sports Internet channel on which sports programs, competitions, etc. are broadcast. The content intersects with the broadcast of the Belarus-5 channel, and also includes additional programs.
A significant difference between the new Internet channel and other similar television sports channels – The lack of commentators on the air. Belarus 5. The Internet will be broadcast only on the Interchum.
- From 10/01/2018 it is available to all Belarusian Internet users of the Internet
- more than 100 of the most interesting world sporting events
- Translations of the competitions of Belarusian championships in various sports
- Thematic programs devoted to the most popular sports, exclusive interviews and high -quality analytics
- broadcasting – 18 hours a day
- Free distribution
Statistics of the connection to the channel:
Advertising options:
- Placement of commercials in Pre-Roll format in online broadcasts of the competition site and in a mobile application
- Banners with real -time coefficients
- Placement of the rollers Partner of the show before, during and after the match
- Partner logo in the framework of programs and broadcasts
- Products in the frame, Studio branding
- Oral announcement of the host/commentator
- Creation and placement of analytical headings and programs
Advertising manifestations are possible without temporary restrictions.
Tariff for accommodation from 01.10.2021:
Online broadcasting | For residents of the Republic of Belarus, Bel. Rub. VAT included | ||
a video in an advertising block; Integrated advertising | 100,00 |
Special tariffs can be set for advertising in separate TV shows (broadcasts).
When calculating the cost of placing advertising for advertising tariffs, within the framework of online broadcasting, they apply:
- The coefficient when placing integrated advertising in the broadcasts of specific sports events:
Football. Europa League, qualification, Belarus Cup, etc.
Football. Champions League
In broadcasts of other sporting events, other coefficients can be established.
- The coefficient for the uniqueness of the category of goods/services – 2.
This coefficient provides for the uniqueness of the category of advertised goods: the type (category) of the goods of one advertiser cannot be advertised by another advertiser.
- The coefficient for exclusivity is 3.0.
This coefficient provides for the exclusion of all other partnerships in this television program.